3 Ways You Should Use Images in Your SEO Strategy

May 17, 2015 Roy Sasson

3 Ways You Should Use Images in Your SEO Strategy

Whether you’re a commercial blogger or you simply want to increase the presence of your service pages in the SERPs, you’ll need to consider the value of images to search engines.

1. Readability
As you craft your site pages or blog posts, the most important thing you’ll need to factor in is user experience. Google places a high emphasis on retrieving results that their users will want to read, so you must cater to those readers with what you provide.

A lot of people are turned off by a giant wall of text when they arrive on a landing page. The trick is to make the content you’re delivering as aesthetic and easy to read as possible. One way to do this is to use high-quality images that are relevant to your topic to break up the text.

2. Accessibility
Just as it takes some careful forethought and planning to make a building accessible to handicapped individuals, the same courtesy should be applied to websites. There are internet users out there who are visually impaired—how well are you attending to their needs? All it takes is a simple alt tag on your image to increase the user experience for this demographic.

3. Indexability
There is one other advantage to alt tags aside from increasing the usability of your site to the visually impaired. When a web crawler moves through your site, indexing and looking at content, the alt tag provides even more content for it to see. As opposed to images without such descriptors, your design will be elevating and supplementing your content. This lends your site more credibility, a better user experience score, and perhaps even a presence in Google Images search.


Let's Discuss Your Project

We are ready to handle projects in person, by phone, or via digital channels which allows us to service clients across the USA.

eSasson Studios | WebDesign. SEO. Identity

eSasson Studios is an SEO & website design company based in Miami, that set out to redefine the standard of today’s industry. Business have become ruthless in finding new ways to distinguish themselves in an ever-changing market to appeal to customers. Our mission is to bring your company, organization, or product to the next level through high level branding and an online presence. Our web developers combine knowledge and experience with your vision to deliver superior quality in our relationship and in your web presence. Our Local SEO expertise will allow you to spearhead the industry standards, and allow your organization to yield its full potential base to its clientele.

Contact Us Today

+ 800.714.9343
+ info@eSasson.com

    © 2024 eSasson.com Inc. | Miami | Doctors | Law Firms